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LATEST ISSUE

EYES MARCH 2020 ISSUE COVER
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eyes magazine

eyes monthly magazine, which includes Healthy eyes and Eyes tech - is delivered free of charge to every UK optical outlet plus more than 1,500 subscribers.

This glossy, stylish, publication features the latest frame fashion trends in ophthalmic spectacles, sunglass styles, sportswear and children’s wear.

All this, plus industry news and a monthly showcase of the latest product innovations makes eyes a must read for every member of the practice staff!

In addition eyes offers business features aimed at running successful practices including dispensing articles on key issues in ophthalmic lenses, contact lens and the solutions markets. Alongside these you will find coverage of the latest optical instruments and equipment developments as well as up to date software news and, our latest category – the growing trend of audiology within optical practices.

NEWS

New Sections

ISSUES 2019

  • Fashion: Geometry Lessons - celebrate optical design’s current love affair with all things angular
  • Lenses: A Ripe Market - 49 per cent of the UK population is over 40 which bodes well for the presbyopic lens market
  • Business: Shop Interiors – how can opticians create a retail environment that will attract the sophisticated consumers of today?
  • Business: Maximising customer
  • Forever Fashion: Grey Power is all about the over 60’s wearer
  • Silmo: Previewing the Paris show
  • Business: Hearing Services can boost practice profits
  • Fashion: The children’s & teen market is a clever balancing act of appealing to young wearers and parents alike
  • Equipment: Glaucoma and its detection - Opticians have a vital role to play in tackling the ‘silent thief of sight’ early.
  • Lenses & Lab Special: Full, up to date UK lab listing and tips for making the most of your lab.
  • Fashion: Super fine frames
  • Lenses: The potential of tints
  • Contact Lenses: Presbyopes increasingly appreciate the advantages of multifocal contact lenses.
  • Business: Recruitment - the most effective ways to find the right person for the job.
  • Dry Eye Disease: Diagnosis is complex as more and more DED patients are hiding in plain sight.
  • Fashion: Brows & Bridges - One trend that simply cannot be ignored.
  • Style Spotlight: Pretty in Pastels this summer.
  • Lenses: Slow, consistent growth marks the trajectory of varifocals in the UK.
  • Contact Lenses: The numerous benefits to fitting children with contact lenses.
  • Business: Eco-Responsibility - the best way to meet these needs.
  • Fashion: Autumn/Winter fashion trends for 2019/’20 veer from classic vintage shapes to cool, considered minimalism.
  • BCLA Preview: What’s to expect at the Clinical Conference and Exhibition in Manchester.
  • Equipment: When it comes to the early detection of glaucoma further progress can be made.
  • Contact Lenses: Tackling contact lens drop out.
  • Business: The crucial role of Digital Marketing in the retail sector.
  • Colour Conscious: Frames Go Green
  • Business Matters: Making optical practices more inclusive. Cost aware, effective suggestions on how to make your practice user friendly for everyone.
  • Sports: Sunglasses for every activity.
  • Going for Gold: Studying the appeal of gold finishes.
  • Contact Lenses: Modalities that offer UV protection are a growing trend.
  • High Tech Digital Centration Devices: Find out why dispensing with rulers just doesn't cut it any more!
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